AI Insights · Timothy · April 2021
Australia's Top Drawing & Coloring Android Apps in Q1 2021
A look at the performance of the leading Drawing & Coloring apps on the Android platform in Australia for Q1 2021, featuring rounded figures and user trends.
In the first quarter of 2021, the Drawing & Coloring category on Android has seen varied performance among its top applications in Australia. Data provided by Sensor Tower offers insights into downloads, revenue, and weekly active users for these creative outlets.
Gallery: Color by number game by Beresnev Games showed a significant increase in weekly downloads, starting at 184K in late December and peaking at 1.18M in late January. The weekly active users followed a similar upward trend, starting at 1.6M and reaching a high of 4.4M by early February. Revenue for the app displayed fluctuations, with a notable dip to 1.3K USD mid-March but recovering to 1.55K USD by the end of the quarter.
Inertia Software's Cross-Stitch World experienced relatively low download numbers, with a minor peak of 62K in early March. The active users remained stable, hovering around the 600K mark throughout the quarter. Revenue trends showed some volatility, with a high of 640 USD in early January and a low of 362 USD at the quarter's end.
Recolor - Adult Coloring Book from Recolor had a steady performance in downloads, with a peak at 509K in late February. Active users saw a high of 937K in mid-January, with a slight decline to 799K by the end of March. Revenue figures were consistent, with a spike to 597 USD in early March.
Pixel Art - Color by Number by Easybrain stood out with its download numbers, starting strong at 4.78M at the end of December and surging to 4.45M by the quarter's close. The app's active user base was significant, beginning at 25.89M and ending at 24.68M, showing a consistent engagement throughout the period. Revenue saw a decline from 404 USD to 318 USD in the same timeframe.
Lastly, Colorfy: Coloring Book Games from Wildlife Studios presented a growth in downloads from 265K to 399K by the quarter's end. Active users demonstrated a notable increase, from 704K to 887K in the same period. Revenue trends for Colorfy were relatively stable, with a slight increase from 239 USD to 296 USD.
Overall, while revenue streams for these apps showed some fluctuations, the download and active user trends indicate a healthy engagement in the Drawing & Coloring category on Android in Australia for Q1 2021. For more detailed insights and data breakdowns, Sensor Tower's platform provides comprehensive analytics.